A letter from a reader Amara Blazer Jacket – The Clarke Family

A letter from a reader Amara Blazer Jacket

A Letter From a Reader

The one jacket that turns jeans and a shirt into a proper outfit.

On the denim-and-lace design that draws compliments, the tailored shape that flatters, the sleeves that cover the arms, and the real pockets. Why a small South Carolina family made it this way, and why they're clearing it now.

Margaret Ellison
By Margaret Ellison · Mount Pleasant, South Carolina
Posted September 2026 · 6 min read
The Amara denim-and-lace blazer jacket
The Amara — the jacket that dresses up your jeans and turns heads doing it.

I am 63 years old, and my jackets had all become so dull. A plain denim jacket that made me look like I was off to do the gardening, or a stiff, serious blazer that felt far too formal for my everyday life. Nothing I owned could dress up a simple pair of jeans and a shirt and still feel like me.

What I wanted was one jacket with a bit of magic to it — something special I could throw over the plain things I already own — that gave me a shape instead of hanging like a box, and covered my arms. Interesting, and flattering, at once.

Then a friend of mine came round in the most beautiful denim jacket, all laced through with a soft floral pattern, looking pulled-together and creative and completely herself. I asked her where on earth she found it. She laughed and told me to read the Clarke family's letter first.

The Clarke family runs a small boutique here in South Carolina, family-run since 1986 — three generations, mother to daughter. The jacket is called the Amara, and their letter walks through the handful of things they refused to compromise on. I am going to let their words carry it, because they say it better than I could.

1Denim and lace — a jacket like no other

Angled flat lay of the denim-and-lace blazer on linen

We took a classic washed-denim blazer and set beautiful floral crochet-lace panels right into it — down the front, the sleeves and the sides. It is the familiar comfort of denim with something special woven through, the kind of jacket that has people asking where you found it.

★★★★★"The denim and lace together is just stunning. I have never seen anything like it, and I get stopped and asked about it constantly."Carol R., Charleston SC

2A tailored shape that flatters

The tailored denim-and-lace blazer skimming the shape

We cut it as a proper tailored blazer with notched lapels, so it skims your shape and gives you a defined, flattering line instead of hanging like a box. Structured enough to look pulled-together, easy enough to wear all day.

★★★★★"It actually gives me a shape — it skims me in all the right places and looks so smart. Not boxy or shapeless like my old denim jacket."Diane M., Greenville SC

3Sleeves that cover the arms

The long lace-panelled sleeve with a turn-back cuff

We gave it a full-length sleeve, with the pretty lace panel running down it, that covers the arm to a turn-back cuff at the wrist — and you can fold the cuff back on a warmer day. Your arms stay covered and elegant, however you wear it.

★★★★★"The long sleeves cover my arms and the lace down them is so pretty. I fold the cuffs back when it warms up. Covered and lovely."Linda K., Beaufort SC

4Real front pockets

The front flap pocket and notched denim lapel

We gave it two real front flap pockets — proper ones for your hands, your phone or your keys — set into the denim beneath the notched lapels. The practical little touches that make a beautiful jacket one you actually reach for.

★★★★★"Real pockets on a jacket this pretty! I can tuck my hands or my phone right in. It is beautiful and practical at the same time."Janet S., Bluffton SC

5It goes over everything you own

We made the Amara to be the layer you throw over anything — a shirt and jeans, a plain dress, a simple top and pants — and instantly look considered. One jacket that lifts everything already in your closet, for every day and every season.

★★★★★"I throw it over everything — jeans, a dress, plain pants — and it makes the whole outfit look considered. It goes with all of it."Patricia L., Columbia SC

6It fits the body you have

We make the Amara from a size XS all the way to 5XL, cut to skim and flatter a whole range of shapes. It is meant to fit the woman — not make the woman fit the jacket.

★★★★★"I usually dread ordering a fitted jacket at my size. This one fit beautifully and skims all the right places. I feel wonderful in it."Maureen T., Summerville SC

The Amara, against the jackets you've been settling for

The usual jacket The Amara
The look Plain denim, or too formal Denim and lace, special
Shape Boxy, or stiff Tailored, and it flatters
Arms Bare, or too short A full lace sleeve
Pockets Fake, or none Two real front pockets
To wear One-note Goes over everything
The usual jacket
  • Plain denim, or too formal
  • Boxy, or stiff
  • Bare or too-short arms
  • Fake pockets, or none
  • One-note
The Amara
  • Denim and lace, special
  • Tailored, and it flatters
  • A full lace sleeve
  • Two real front pockets
  • Goes over everything

Why they're clearing it now

The Clarke family outside their South Carolina boutique

They priced the Amara at $199.95 when it launched, and it sold at that price all season. But for America's 250th, the Clarke family wanted to give something back to the women who have kept their doors open since 1986 — so every one is going out at under sixty dollars.

I ordered mine that evening. It arrived a few days later in a kraft-paper parcel with a short handwritten note from the family. It has become the jacket I throw on whenever I want to look pulled-together in a moment.

The Amara blazer arriving in a kraft-paper parcel with a handwritten note

The Amara Blazer

★★★★★ 4.7 / 5 from 6,247+ reviews
$199.95$59.95
America's 250th Sale — Save 70%
  • A denim blazer set with floral crochet lace
  • A tailored shape that flatters instead of hanging boxy
  • Full-length lace sleeves that cover the arms
  • Two real front flap pockets
  • Sizes XS–5XL · free UPS · 30-day guarantee
See if your size is still in stock →

The Amara Blazer · $59.95 while sizes last

America's 250th Anniversary Sale ends tonight.
Buy 2 get 10%, buy 3 get 15%, buy 4 get an extra 20% off. When it's gone, it's gone.
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30-Day ReturnsMoney-back guarantee
Since 1986Family-owned in South Carolina

I do not usually write things like this. But my jackets had all gone dull, and nothing I owned could lift a plain pair of jeans — and this one special denim-and-lace jacket changed that in an instant. If that sounds like you, I hope you find your size before it clears.

— Margaret Ellison · Mount Pleasant, SC

See the Amara — $59.95 →

This is a personal account from a Clarke Family customer. Margaret was not paid to write it. · The Clarke Family · Family Fashion · South Carolina, since 1986 · Free UPS shipping · 30-day money-back guarantee.


A letter from a reader Amara Blazer Jacket