A letter from a reader Chic Turtleneck Top
The top I throw on and instantly feel like myself again.
On the velvet button-through that drapes straight instead of clinging, shields you from the chill without pulling over your head, and has a collar that actually frames your face.
I am 63 years old, and getting dressed had quietly become a matter of layering and hiding. Everything warm either had to be hauled over my head — messing my hair, catching my earrings, pulling at my shoulders — or it sat stiff and shapeless, doing nothing for me. I had a drawer full of knitwear I barely touched.
It wore on me more than I let on. I had started to feel a little invisible in my own clothes.
Then a woman in my church group here in Mount Pleasant kept turning up looking comfortable and quietly put-together at the same time. I finally asked her. She laughed and told me to read the Clarke family's letter first.
The Clarke family runs a small boutique here in South Carolina, family-run since 1986 — three generations, mother to daughter. The cardigan is called the Chic Velvet Asymmetric Button Turtleneck Top, and their letter walks through the handful of things they refused to compromise on. I am going to let their words carry it, because they say it better than I could.
1Arms in, and you're wearing it.

We built the Chic Velvet Top to button all the way up the front — so you slide your arms in, fasten the buttons at whatever pace suits you, and you are dressed. No gathering the hem, no raising your arms above your head, no neck that catches on the way through. For the same reason, it comes off just as easily: one hand down the diagonal, and it is off your shoulders before the room notices. We thought carefully about that detail, and we do not think it is a small one.
2Falls straight, top to hem.
We cut the Chic Velvet Top with enough ease across the chest that the front edges hang in two clean lines from the shoulder — they do not flare open, and they do not pull across the middle. The asymmetric hem falls in soft panels, drawing the eye down rather than across. It is relaxed without being shapeless, and it skims exactly where you want it to.
3A collar that does something for you.

The high cowl collar drapes softly at the neck — not stiff, not constricting, just a warm frame that sits at the base of the throat and keeps the chill off without a scarf. We shaped it to fold naturally rather than stand rigid, so it looks relaxed and considered even when you have not tried. It also happens to frame the face rather well, which women have been kind enough to tell us.
4The hem that does not stop at the wrong place.

We cut the hem asymmetrically — two longer pointed panels falling at the front sides — so it grazes past the widest part of the hip rather than stopping on it. The eye follows the point of the fabric downward. It is a quiet detail, but on a woman's body it makes a real difference, and it is one of the things we are most often asked about.
5Nothing about it says cardigan in the old sense.

We wanted something that had the ease of a cardigan — the buttons, the warmth, the layering — without any of the associations that word carries. The velvet pile catches the light the way a good fabric does. The chartreuse green is specific and alive. The diagonal button line is unexpected. It is a real garment, not an afterthought, and it reads that way on a woman who knows what she is doing.
6Soft where it touches you.
Velvet has a reputation for looking rich and feeling scratchy — especially at the cuffs and collar, the places it actually rests against your skin all day. We chose the pile on the Chic Velvet Top specifically to sit soft against the neck and the wrists. You do not think about it while you are wearing it, which is exactly what we were after.
The Chic Velvet Top, against the cardigans you've been buying.
| The usual cardigan | Chic Velvet Top | |
|---|---|---|
| On/off | Pulled over the head | ✓ Buttons all the way up |
| Front | Flares open, adds width | ✓ Hangs straight, skims |
| Collar | None, or stiff ribbing | ✓ Soft draped cowl turtleneck |
| Hem | Stops at the hip | ✓ Asymmetric points fall past it |
| Feel | Scratchy at neck and cuffs | ✓ Soft velvet pile throughout |
- Pulled over the head
- Flares open, adds width
- None, or stiff ribbing
- Stops at the hip
- Scratchy at neck and cuffs
- Buttons all the way up
- Hangs straight, skims
- Soft draped cowl turtleneck
- Asymmetric points fall past it
- Soft velvet pile throughout
Why they're clearing it now

They priced the Chic Velvet Top at $123.00 when it launched, and it sold at that price all season. But for America's 250th, the Clarke family wanted to give something back to the women who have kept their doors open since 1986 — so every top is going out at well below half of what it was.
I ordered mine that evening. It arrived a few days later, folded in cream tissue in a kraft-paper parcel, with a short note from the family tucked on top. I have reached for it more than anything else in my closet since.

Chic Velvet Asymmetric Button Turtleneck Top
- Buttons all the way up — no pulling over your head
- Soft velvet pile that hangs straight and skims the middle
- Draped cowl turtleneck that frames the face and keeps the chill off
- Asymmetric handkerchief hem falls gracefully past the hip
- Machine washable, colorfast, true to size · sizes S–3XL · Free UPS shipping · 30-day money-back guarantee
Chic Velvet Asymmetric Button Turtleneck Top · $54.95 while sizes last
Buy 2 get 10%, buy 3 get 15%, buy 4 get an extra 20% off. When it's gone, it's gone.
I do not usually write things like this. But I spent years dreading the morning routine — hauling things over my head, watching everything settle wrong, reaching for the same tired layers. This one top changed that. It goes on easily, it hangs the way you want it to, and it is beautiful enough that people notice — for the right reasons. If that sounds familiar, I hope you find your size before it clears.
— Sandra Thompson · Mount Pleasant, SC
See the Chic Velvet Top — $54.95 →This is a personal account from a Clarke Family customer. Sandra was not paid to write it. · The Clarke Family · Family Fashion · South Carolina, since 1986 · Free UPS shipping · 30-day money-back guarantee.