A letter from a reader Lucia
I stopped wearing dresses over the length, not the dress.
On the shirt dress whose hem lifts at the front and sweeps low at the back — so it covers what you want covered and still moves.
I am 63, and somewhere along the way I stopped buying dresses. Not because I stopped liking them. Because of the length, every single time.
They come two ways. Short enough that I am pulling at it whenever I sit down, or long enough that it swallows me and I look like I am on my way to something solemn. There is a narrow band in between where a dress works on me, and almost nothing is cut to land in it.
It was my daughter Sarah, up in Boston, who told me to stop scrolling past dresses and look at one from a small family boutique here in South Carolina. Before I tell you what it did, I think you should read the Clarke family's letter first.
The Clarke family runs a small boutique here in South Carolina, family-run since 1986 — three generations, mother to daughter. The dress is called the Lucia, and their letter walks through the handful of things they refused to compromise on. I am going to let their words carry it, because they say it better than I could.
1The hem is short at the front and long at the back

We stopped choosing one length. The front sits just above the knee so you are not wading through fabric, and the hem sweeps down at the back and sides to well below the calf. You get cover exactly where women tell us they want it — the back, the seat, the backs of the legs — and a light, short front that shows a boot. One dress, both answers.
2It buttons all the way down
Small white buttons run from the collar to the hem, so it goes on like a shirt. Nothing pulled over the head, nothing lifted over the shoulders, and no zip behind you that somebody else has to reach. It also means you can leave it open over jeans and wear it as a long layer instead, which is not what we designed it for and is what half our customers do with it.
3The lace sits where the eye already goes

There are two lace panels on the bodice, one on each side of the buttons, and nothing anywhere else. Decoration scattered over a whole dress pulls the eye down and across you. Kept at the chest, it does the opposite — it draws attention up toward the collar and the face, and leaves the rest of the dress plain and quiet.
4A full sleeve, gathered into a ruffle

The sleeve is long and full to the wrist, where it gathers into a small ruffled cuff. The upper arm is covered without the sleeve hanging like a bell or catching on everything you pass. The ruffle is what stops a plain white cotton dress reading as plain white cotton — it is a small piece of prettiness at the one place you actually see your own sleeve.
5Nothing sits on the waist

Below the lace panels the fabric is gathered and released, so the whole skirt falls away from the body from just under the bust down. There is no waistband, no belt and no seam drawing a line across the middle of you. It is a lightweight cotton, which means it moves rather than hangs, and you can eat a proper lunch in it without planning ahead.
6One white, and a size for you — XS to 3XL
The Lucia is made in one color only, and it is white — a plain, soft white with no pattern to date it and nothing to clash with the boots or the jewelry you already own. Sizes run XS, S, M, L, XL, 2XL and 3XL. It is cut generously through the body, so if you are between sizes take the smaller one.
The Lucia, against the dresses you've been putting back
| The usual dress | The Lucia | |
|---|---|---|
| The length | Too short to sit in, or too long | Short at the front, sweeping at the back |
| Getting into it | Over the head, or a zip you can't reach | Buttons all the way down the front |
| Where the detail is | Scattered, pulling the eye down | Lace at the chest, plain everywhere else |
| At the waist | A band or a seam across the middle | Nothing — it falls from under the bust |
| The sleeve | Short, or a bell that catches on everything | Full and long, gathered into a ruffle cuff |
- Too short to sit in, or too long
- Over the head, or a zip you can't reach
- Detail scattered, pulling the eye down
- A band or a seam across the middle
- Short, or a bell sleeve that catches
- Short at the front, sweeping at the back
- Buttons all the way down the front
- Lace at the chest, plain everywhere else
- Nothing at the waist at all
- Full sleeve, gathered into a ruffle cuff
Why they're clearing it now

They priced the Lucia at $169.95 when it launched, and it sold at that price all season. But for America's 250th, the Clarke family wanted to give something back to the women who have kept their doors open since 1986 — so every dress is going out at well below half of what it was.
Mine arrived a few days later in a box on the bed. I lifted it out and held it against myself to see where the front would land, which tells you where my doubts were.

The Lucia Dress
- A high-low hem — above the knee at the front, sweeping below the calf at the back
- Buttons from collar to hem · no zip, nothing over the head
- Lace panels at the chest, plain everywhere else
- Full sleeves gathered into a ruffle cuff · no waistband, nothing across the middle
- Sizes XS–3XL · Free UPS shipping · 30-day money-back guarantee
The Lucia Dress · $69.95 while sizes last
Buy 2 get 10%, buy 3 get 15%, buy 4 get an extra 20% off. When it's gone, it's gone.
I do not usually write things like this. But I had quietly decided that dresses were finished for me, and it turned out the problem was never the dress — it was one measurement that nobody had thought to make two. If you have been putting dresses back on the rack for years, I hope you find your size before it clears.
— Margaret Ellison · Mount Pleasant, SC
See the Lucia — $69.95 →This is a personal account from a Clarke Family customer. Margaret was not paid to write it. · The Clarke Family · Family Fashion · South Carolina, since 1986 · Free UPS shipping · 30-day money-back guarantee.