Letter From a Reader Amara – The Clarke Family

A Letter From a Reader Amara 2

A Letter From a Reader

The one summer top I have not stopped reaching for.

On the top that finally covers your arms without the heat, why a small South Carolina family made it the way they did, and why they're clearing it now.

Margaret Ellison
By Margaret Ellison · Mount Pleasant, South Carolina
Posted July 2026 · 6 min read
Woman wearing the Amara boat-neck tunic in coral, sleeves covering the arms
The Amara, in coral — covered, and cool.

I am 63 years old, and for about eight years I have not worn short sleeves to anything that mattered. Somewhere in my fifties I decided my upper arms were nobody's business but mine, and I made my peace with a cardigan in ninety-degree heat.

The trouble is, covering up in summer usually means cooking. So my closet had two piles: tops that were cool but left my arms bare, and tops that covered me and turned into a sauna by lunch. I had decided those were the only two choices a woman my age got.

Then a woman in my church group here in Mount Pleasant kept turning up looking effortless — covered, and somehow not melting. I finally asked. She laughed and told me to read the Clarke family's letter first.

The Clarke family runs a small boutique here in South Carolina, family-run since 1986 — three generations, mother to daughter. The top is called the Amara, and their letter walks through the handful of things they refused to compromise on. I am going to let their words carry it, because they say it better than I could.

1Sleeves that cover the arms — without the heat

We cut the Amara with wide three-quarter sleeves that cover the tops of the arms, in a real, breathable linen. The air moves straight through them, so you are covered and cool at the same time — the two words most summer tops cannot manage together.

★★★★★"I have not felt this comfortable with my arms covered in years. And I did not overheat once."Carol R., Charleston SC

2A boat neckline that sits just right

Close-up of the Amara's soft boat neckline with a long necklace

A soft, wide boat neckline that sits gently off the shoulders — high enough to feel covered, open enough to feel elegant. It skims the collarbone and makes the most of a long necklace instead of hiding under one.

★★★★★"The neckline is everything. Not too high, not too low. I wear it with my mother's beads."Diane M., Greenville SC

3A linen that actually breathes

Close-up of the Amara's sleeve, boat neckline and linen fabric

It is a soft, lightweight linen chosen for one reason: to stay cool. It lets the air through instead of trapping it, so it does not glue itself to your back the moment the heat arrives.

★★★★★"Ninety degrees at the farmers market and I was the only one not peeling my top off my back."Patricia L., Columbia SC

4A relaxed cut that skims

We cut it loose and easy, so it falls away from the body instead of gripping it. It flatters the middle by skimming past it — no clinging, no tugging.

★★★★★"It floats over everything I used to hold my breath about."Linda K., Beaufort SC

5Five easy colors

The Amara tunic folded in five colors

We offer the Amara in five soft, easy shades — the kind that go with the trousers and jewelry you already own. Most women who buy one come back for a second before the season is out.

★★★★★"I bought the coral first. Two weeks later I ordered the burgundy. I regret nothing."Janet S., Bluffton SC

6It fits the body you have

We make the Amara from S to 3XL and cut it relaxed on purpose. It is meant to fit the woman — not make the woman fit the top.

★★★★★"I usually dread ordering online at my size. It fit like it was made for me."Maureen T., Summerville SC

The Amara, against the tops you've been buying

  Typical summer top The Amara
Arms Bare, or a hot cardigan Covered 3/4 sleeves that breathe
Fabric Hot, sticks in the heat Lightweight, breathable linen
Neckline Too high or too low A flattering boat neck
Fit Clings at the middle Relaxed, skims
Sizing Runs small True fit, S–3XL
Typical summer top
  • Bare arms, or a hot cardigan
  • Hot, sticks in the heat
  • Neckline too high or too low
  • Clings at the middle
  • Runs small
The Amara
  • Covered 3/4 sleeves that breathe
  • Lightweight, breathable linen
  • A flattering boat neck
  • Relaxed, skims the middle
  • True fit, S–3XL

Why they're clearing it now

The Clarke family outside their South Carolina boutique

They priced the Amara at $154.95 when it launched, and it sold at that price all season. But for America's 250th, the Clarke family wanted to give something back to the women who have kept their doors open since 1986 — so every Amara is going out at less than a third of that.

I ordered the coral. It arrived a few days later in a kraft-paper parcel with a short handwritten note from the family. I have reached for it more than anything else in my closet since.

The Amara arriving in a kraft-paper parcel with a handwritten note

The Amara Tunic

★★★★★ 4.7 / 5 from 6,247+ reviews
$154.95$49.95
America's 250th Sale — Save 67%
  • Wide 3/4 sleeves that cover the arms — and breathe
  • Flattering wide boat neckline
  • Soft, breathable linen
  • Five colors — sizes S–3XL
  • Free UPS shipping · 30-day money-back guarantee
See if your size is still in stock →

The Amara Tunic · $49.95 while sizes last

America's 250th Anniversary Sale ends tonight.
Buy 2 get 10%, buy 3 get 15%, buy 4 get an extra 20% off. When it's gone, it's gone.
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Since 1986Family-owned in South Carolina

I do not usually write things like this. But I spent too many summers hiding my arms or melting in a cardigan, and this is the first top in a long time that fixed both. If that sounds like you, I hope you find your color before it clears.

— Margaret Ellison · Mount Pleasant, SC

See the Amara — $49.95 →

This is a personal account from a Clarke Family customer. Margaret was not paid to write it. · The Clarke Family · Family Fashion · South Carolina, since 1986 · Free UPS shipping · 30-day money-back guarantee.

Letter From a Reader Amara