Letter From a Reader Nara
The one dress I throw on and instantly feel put-together.
On the relaxed linen-look midi that skims instead of clings, covers the tops of the arms, and stays cool in the heat. The dress I now reach for without thinking.
I am 63 years old, and getting dressed had quietly become a daily negotiation. Everything comfortable was shapeless and dull; everything pretty pinched, clung, or left my arms bare in a way I'd stopped being comfortable with. So most mornings I gave up and reached for the same tired slacks.
It wore on me more than I let on. I had started to feel a little invisible in my own clothes.
Then a woman in my walking group here in Mount Pleasant kept turning up looking comfortable and quietly put-together — even in the August heat, when the rest of us were red-faced and wilting. I finally asked her. She laughed and told me to read the Clarke family's letter first.
The Clarke family runs a small boutique here in South Carolina, family-run since 1986 — three generations, mother to daughter. The dress is called the Nara, and their letter walks through the handful of things they refused to compromise on. I am going to let their words carry it, because they say it better than I could.
1A cut that skims, never clings

We gave the Nara a relaxed, easy cut that falls away from the body — it skims the middle and the hips instead of gripping them, with soft side slits so it moves freely. It never clings, and it never hangs like a sack — it simply moves with you.
2A fabric that actually breathes
It is cut from a soft, lightweight linen-look fabric chosen to stay cool through a Southern afternoon and move easily with you — comfortable from a morning at the market right through to supper, with no clinging and no overheating.
3Sleeves that cover the arms

The short sleeves are rolled just so — they come down over the shoulders and cover the tops of the arms, the part most of us would rather keep to ourselves, without a scrap of extra heat. Covered without reaching for a cardigan, and comfortable even on a warm day.
4A collar and buttons — dress it up or down

A neat pointed collar and a full button front mean it looks pulled-together the moment you put it on. Buttoned to the top it's tidy and elegant for lunch out or church; a couple undone, it's relaxed and easy for the market. Same dress, dressed up or down — no thinking required.
5The one people stop to ask about

There is nothing loud about it — no busy print, nothing cheap-looking. Just a quiet, elegant simplicity that reads as far more expensive than it is. It's the kind of dress that has women crossing the street to ask where you found it.
6It fits the body you have
We make the Nara from a size S all the way to 3XL and cut it relaxed on purpose. It is meant to fit the woman — not make the woman fit the dress.
The Nara, against the dresses you've been buying
| Typical summer dress | The Nara | |
|---|---|---|
| Shape | Clings, or hangs like a sack | A relaxed cut that skims |
| Fabric | Hot, stiff | Soft, breathable linen-look |
| Arms | Bare, or a hot cardigan | Sleeves that cover the arms |
| Look | Plain, or fussy | A collar & buttons, put-together |
| Where you wear it | One occasion | Dressed up or down, anywhere |
- Clings, or hangs like a sack
- Hot, stiff fabric
- Bare arms, or a hot cardigan
- Plain, or fussy
- One occasion
- A relaxed cut that skims
- Soft, breathable linen-look
- Sleeves that cover the arms
- A collar & buttons, put-together
- Dressed up or down, anywhere
Why they're clearing it now

They priced the Nara at $184.95 when it launched, and it sold at that price all season. But for America's 250th, the Clarke family wanted to give something back to the women who have kept their doors open since 1986 — so every dress is going out at less than a third of that.
I ordered mine that evening. It arrived a few days later in a kraft-paper parcel with a short handwritten note from the family. I have reached for it more than anything else in my closet since.

The Nara Dress
- A relaxed cut that skims, never clings
- Short rolled sleeves that cover the tops of the arms
- A soft, breathable linen-look fabric that stays cool
- A pointed collar and button front — dress it up or down
- Sizes S–3XL · Free UPS shipping · 30-day money-back guarantee
The Nara Dress · $59.95 while sizes last
Buy 2 get 10%, buy 3 get 15%, buy 4 get an extra 20% off. When it's gone, it's gone.
I do not usually write things like this. But I spent too many years feeling plain and a little invisible in my own clothes — and this one dress quietly gave me back the pleasure of getting dressed. If that sounds like you, I hope you find your size before it clears.
— Margaret Ellison · Mount Pleasant, SC
See the Nara — $59.95 →This is a personal account from a Clarke Family customer. Margaret was not paid to write it. · The Clarke Family · Family Fashion · South Carolina, since 1986 · Free UPS shipping · 30-day money-back guarantee.